NCBA Young Producers’ Council’s Social Media Guides for the Beef Industry

I hope all is well in your neck of the woods.  It’s a snowy day here in NYC.  I realize that I haven’t blogged on agriculture law and policy issues for a while.  I hope to blog on some food, animal and agriculture law issues very soon.  Not only have I been extremely busy here in NYC with my caseload but I have been investing a significant amount of time in the development of the National Cattlemen’s Beef Association (“NCBA”) Young Producers’ Council (“YPC”) social media guides. The social media guides are finally completed and very proud of the final result.

I am very thankful that I had an opportunity to work with such great leaders in the beef industry on the development of the guides.  They will be posted on NCBA’s website soon but I couldn’t wait to share them with you!  The guides will also be available at NCBA’s Annual Convention and Trade Show and YPC Business Meeting next week in Denver, Colorado.

The YPC Public Relations Task Force (which I chair) developed three social media guides for the beef industry:

1.  “How-To-Tweet-For-Beef Guide” by Jena Swanson (Editor), myself, Allen Livingston, Christopher Labbe, Sara Thissen and Holly Foster;

2.  “How To Facebook:  Guide for the Beef Industry” by myself (Editor), Jessica Bussard, Chelsea Good, Matt Hardecke, Katy Wunsch, Sarah Thissen, Christopher Labbe, and Holly Foster (publication design by Ranch House Designs, Inc.); and,

3.  “How To Guide for Beef Bloggers” by myself (Editor), Erica Beck, Chelsea Good, Crystal Young, Sharon Breiner, and Holly Foster (publication design by Ranch House Designs, Inc.).

Even though the guides are targeted to beef producers, I hope that other types of agriculture producers will find the guides applicable to their industry as well.

I am looking forward to being in Denver, Colorado next week.  I will be arriving on Saturday to begin a three-day training for the American National Cattlewomen (“ANCW”) National Beef Speakers Bureau (“NBSB”).  I am looking forward to speaking to consumers here in NYC about the beef industry.  And, of course, I will be tweeting from @CariRincker and @RinckerLaw while I’m there.