In the bustling and competitive landscape of New York City, small business owners and entrepreneurs face numerous challenges. Building a unique brand that stands out in the crowd is no easy task, but it is essential for success. One powerful tool that can help safeguard your brand identity is securing a trademark. Whether it’s a word mark or a design …
For an introduction to copyright law, see my previous blog post on Copyright Law: Six Common Questions and Answers. This blog continues to build on the subject of copyright law, exploring three additional topics: Cease and Desist Letters, the Fair Use Exemption, and Plagiarism. What is a Cease and Desist Letter? A Cease and Desist Letter is used in copyright …
Intellectual property law is confusing, to say the least. Trademarks, copyrights, patents, trade secrets – oftentimes attorneys themselves can hardly distinguish between these concepts. In an attempt to chip away at the mystery that is intellectual property, this blog answers six common questions about copyright law. What kind of work can be copyrighted? Copyright law protects works of authorship that …
A trade secret is a piece of information which is confidential, can be legally protected, and gives your company a competitive edge. Lots of the most famous examples involve recipes: the formula for Coca Cola, McDonald’s Big Mac “secret sauce”, or that Mrs. Field’s chocolate chip cookie recipe that caused such a legal stir in the 90s. But you don’t …